- VeChain seeks to narrow the gap between cryptocurrencies and conventional financial systems, transforming global transactions with the V3TR brand.
- By aligning its strategy with ISO 20022, VeChain is poised to capture the payments market and establish partnerships with central banks.
VeChain takes decisive steps into the financial future with the application for registration of the V3TR trademark. This act transcends mere formality; it is a clear statement of its plans.
VeChain’s goal is to narrow the gap between cryptocurrencies and conventional financial systems, a step that could alter the way financial transactions are conducted globally.
VeChain’s application to register the V3TR trademark is an important step that opens new doors in the world of digital currency transfers, cryptocurrency trading and ISO 20022 compliance .
This not only gives VeChain better access to the huge payments market, but also allows it to compete head-to-head with large financial institutions that are looking to tap into the growing payments market globally.
According to analysis from experts such as the Boston Consulting Group (BCG), the payments industry is expected to grow by 24% each year, reaching a market value of $20 trillion by 2026.
Furthermore, it is projected that by 2027, revenues from global payments could be as high as $2.2 trillion, which shows the great opportunity that the V3TR brand represents for VeChain as it adapts and stands out in the financial world.
Alignment with Global Standards
VeChain, by synchronizing its strategy with international financial standards such as ISO 20022, prepares itself not only to capture a fraction of the payments market, estimated at $20 trillion by 2026, but also to establish potential collaborations with central banks.
Sunny Lu, founder of VeChain, anticipates a 2024 full of new opportunities and challenges for the cryptocurrency sector.
Regulation of these currencies and the approval of Bitcoin exchange-traded funds (ETFs) may usher in mass adoption of cryptocurrencies and attract greater interest from institutional investors, overcoming current obstacles about the utility of tokens.
