- Oobit integrates VET into Tap & Pay, enabling everyday transactions with NFC, expanding the use of VET beyond trading.
- The collaboration highlights efforts towards sustainability, with VeBetterDAO incentivizing interaction with decentralized applications focused on sustainability.
VeChain has announced a landmark partnership with Venum, a leading sports apparel brand, launching an exclusive collection of commemorative T-shirts featuring legendary mixed martial arts (MMA) figures.
This collaboration not only pays tribute to the sports giants, but also demonstrates the transformative potential of blockchain technology in the apparel industry.
Gamechanger!
VeChain is revolutionizing how businesses integrate blockchain technology with NFC chips to enhance data authenticity and unlock new market potentials.
Let's dive into what this means for the future 🧵👇 pic.twitter.com/kIU4lWvfIG
— vechain (@vechainofficial) March 7, 2024
By embedding NFC chips in these garments, VeChain guarantees the authenticity and origin of each item, making them unique pieces in both the physical and digital realms, enriching the consumer experience.
Extending VET’s Everyday Wear
On another note, Oobit, a digital payments platform, has integrated VET, VeChain’s token, into its Tap & Pay feature. This integration makes it possible for users to easily conduct everyday transactions with VET, expanding its functionality beyond exchange transactions.
With wide circulation of VET, this partnership opens the door to everyday purchases via NFC technology, in line with VeChain’s ‘X-2-Earn’ initiative and the introduction of VeBetterDAO, rewarding interaction with decentralized applications that promote sustainability.
Moving Towards a Sustainable Future with Blockchain
This joint effort is part of VeChain’s vision to build a blockchain environment that addresses sustainability challenges across multiple industries. Oobit, strengthened by a $25 million Series A funding round and backed by industry luminaries, establishes itself as a key player in fostering the adoption of cryptocurrencies for payments.
Oobit’s Tap & Pay feature will initially be introduced in Europe for Android users, enabling cryptocurrency payments at a vast network of global merchants that accept Visa and Mastercard.