Swiss fintech and digital asset infrastructure firm Taurus has announced its expansion into the United States, opening a new office in New York City to meet accelerating institutional demand for regulated crypto and tokenization services. The move marks a major milestone for the company as it strengthens its global presence amid improving U.S. regulatory clarity.
Strategic Expansion into New York
The new New York office will serve as Taurus’s second North American hub following its Vancouver location in Canada. The expansion underscores the firm’s commitment to serving the growing number of banks and large corporations entering the digital asset space.
To lead its U.S. operations, Taurus has appointed Zack Bender as Head of U.S. Business. Bender brings extensive experience from his previous roles at Fiserv and Swift, where he specialized in institutional payments and financial technology infrastructure.
“Taurus’s expansion into the U.S. reflects both market opportunity and the company’s readiness to support institutions navigating digital transformation,” the company stated.
Timing the Move with a Favorable U.S. Regulatory Shift
Taurus’s U.S. entry comes at a pivotal moment for the industry. The repeal of the SEC’s Staff Accounting Bulletin (SAB) 121, alongside the GENIUS Act and the Clarity for Digital Assets Act, has significantly improved regulatory conditions for custodians and financial institutions managing digital assets.
The company said these developments created a “clearer and more balanced framework” that encourages institutional adoption, a key reason behind its decision to enter the market now.
This follows a broader wave of global financial institutions increasing their crypto exposure through tokenization, stablecoin infrastructure, and digital securities issuance, areas where Taurus already provides advanced solutions.
Institutional-Grade Infrastructure for the U.S. Market
Founded in 2018 and regulated by FINMA, Switzerland’s financial authority, Taurus offers end-to-end digital asset infrastructure to banks and corporations. Its platform supports the issuance, custody, and trading of cryptocurrencies, tokenized assets, and NFTs.
Taurus also operates a marketplace for private assets and tokenized securities, enabling institutional clients to manage both traditional and blockchain-based portfolios from a unified platform.
The firm’s client list includes some of the world’s largest financial institutions such as State Street, Deutsche Bank, and Santander, all of which rely on Taurus’s infrastructure for tokenization and custody services.
Strengthening the Institutional Digital Asset Ecosystem
With the New York office, Taurus aims to position itself as a bridge between traditional finance and blockchain technology for U.S. institutions seeking secure, compliant entry into the digital asset economy.
Zack Bender noted that the company’s mission in the U.S. will be to “help regulated financial entities navigate the digital asset transition using trusted, institutional-grade tools.”
The expansion reinforces Taurus’s ambition to play a leading global role in the institutional adoption of tokenized finance, as banks increasingly view digital asset infrastructure as critical to future market competitiveness.
