Strategy has expanded its treasury once again, confirming the acquisition of 2,932 BTC for approximately $264.1 million, at an average price of about $90,061 per Bitcoin.
The purchase continues the company’s long-running accumulation strategy, executed during a period of elevated market volatility and renewed downside pressure across the crypto sector.
Total Bitcoin Holdings Reach 712,647 BTC
Following the latest transaction, Strategy now holds a total of 712,647 BTC as of January 25, 2026.
Strategy has acquired 2,932 BTC for ~$264.1 million at ~$90,061 per bitcoin. As of 1/25/2026, we hodl 712,647 $BTC acquired for ~$54.19 billion at ~$76,037 per bitcoin. $MSTR $STRC https://t.co/QBFRdARwtM
— Strategy (@Strategy) January 26, 2026
The company disclosed that its entire Bitcoin position was acquired for a combined cost of roughly $54.19 billion, translating to an average acquisition price of around $76,037 per Bitcoin.
This places Strategy firmly at the top of publicly disclosed corporate Bitcoin holders, with a position that dwarfs most institutional and treasury allocations globally.
Buying Continues Despite Market Weakness
The timing of the purchase is notable, as it comes while Bitcoin trades below recent highs and broader market sentiment remains fragile. By adding exposure near the $90,000 level, Strategy reinforces its long-term conviction rather than reacting to short-term price movements.
The updated figures were disclosed alongside references to MicroStrategy-linked tickers MSTR and STRC, underscoring the close alignment between the firm’s corporate strategy and its Bitcoin treasury policy.
Long-Term Accumulation Remains the Core Thesis
With more than 712,000 BTC on its balance sheet, Strategy continues to treat Bitcoin as its primary treasury reserve asset. The latest purchase suggests that management remains committed to systematic accumulation, even as price action remains choppy and macro uncertainty persists.
At current levels, Strategy’s Bitcoin holdings represent one of the largest concentrated exposures to Bitcoin held by any single corporate entity, reinforcing its role as a bellwether for institutional conviction in the asset.
