SoFi Technologies, Inc. announced the rollout of SoFi Crypto, a new service enabling customers to trade and manage cryptocurrencies directly within their SoFi accounts. This makes SoFi the first federally chartered bank in the United States to bring regulated crypto access to retail consumers through a bank-grade platform.
The offering allows members to buy, sell, and hold dozens of digital assets, including Bitcoin, Ethereum, and Solana, within the same app where they already manage checking, savings, and investment accounts. The rollout begins today and will expand to all SoFi members over the coming weeks.
A Secure, Unified Financial Platform
“SoFi Crypto represents a pivotal moment when banking meets crypto in one app, on a trusted platform,” said Anthony Noto, CEO of SoFi. “As the first and only nationally chartered bank to launch crypto trading to consumers, we are uniquely positioned to drive this innovation and set a new standard built on security, stability, and transparency.”
Members can use funds directly from their FDIC-insured SoFi Money accounts to purchase crypto instantly, without transferring money to external platforms. SoFi emphasized that the service was built with institutional-grade security, full regulatory oversight, and transparent auditability, key differentiators in a sector often criticized for its lack of safeguards.
Education and Accessibility
In addition to trading, SoFi offers in-app crypto education and guidance to help users understand digital assets and manage their financial risk. The platform’s goal is to make crypto investing accessible to both beginners and experienced investors within a regulated, user-friendly banking environment.
With this launch, SoFi cements its role as a pioneer at the intersection of banking and blockchain, setting a precedent for how traditional financial institutions can integrate digital assets securely and responsibly.