Ripple has officially launched Ripple Prime, a digital-asset spot prime brokerage platform for institutional clients in the United States, marking a major milestone in its expansion into the financial services sector. The announcement came on November 3, 2025, shortly after Ripple finalized its acquisition of Hidden Road, a multi-asset prime brokerage firm, in October.
With this move, Ripple becomes the first crypto company to fully own and operate a global, multi-asset prime broker, strengthening its position at the intersection of digital assets and traditional finance. The new platform allows U.S.-based institutional investors, including hedge funds, banks, and asset managers, to execute over-the-counter (OTC) spot transactions across a range of top digital assets, notably XRP and Ripple’s own stablecoin, RLUSD.
Ripple confirmed that since the acquisition announcement earlier this year, Ripple Prime’s business activity has tripled, underscoring strong institutional demand for compliant, high-liquidity crypto trading infrastructure.
The launch of Ripple Prime represents a broader effort to integrate digital assets into the institutional trading ecosystem, providing services such as execution, settlement, and risk management under a single framework.
By merging the liquidity and transparency of traditional markets with blockchain efficiency, Ripple aims to make digital asset markets more accessible to regulated financial institutions.
This strategic expansion aligns with Ripple’s long-term goal of driving mainstream institutional adoption of blockchain-based financial instruments, and positions the company as a pioneer in merging crypto liquidity and traditional brokerage services in the U.S. market.
