- OranjeBTC begins trading on Brazil’s B3 exchange next week, positioning it as Latin America’s leading public bitcoin treasury firm.
- OranjeBTC mimics the corporate model of MicroStrategy, converting cash into bitcoin for long-term value appreciation and inflation hedging.
OranjeBTC will start trading shares on the B3 exchange. The company operates a Bitcoin treasury. Its upcoming listing makes it the Latin American public company with the largest holding of bitcoin. Trading activity is scheduled to begin next week. The company aims to attract investors from within Brazil.
Founder and CEO Guilherme Gomes said Bitcoin will change financial systems and markets. He stated his company maintains a strict focus on Bitcoin. OranjeBTC initially acquired 3650 Bitcoin for its treasury. This purchase occurred in September and was worth 435 million dollars.
The company employs a strategy used by other public firms: Strategy. Strategy holds 640.031 BTC on its corporate balance sheet. These companies choose to convert money kept in cash into Bitcoin. They see the digital asset as a long-term store of value that can grow over time. A Japanese firm, Metaplanet, has adopted a similar plan for its treasury.
OranjeBTC now possesses more Bitcoin than any other company on Brazil’s public market. A fintech company known as Méliuz, which operates a cashback platform, holds 605 BTC. Méliuz started purchasing the digital currency in March of the previous year. Across Latin America, OranjeBTC participates in a corporate shift toward Bitcoin adoption. The commerce firm Mercado Libre owns five 570 BTC but has not centered its financial strategy on the asset.
Bitcoin (BTC) is trading at $122,404, up 1.49% in the last 24 hours. On the weekly scale, BTC has gained 12.28%, while its monthly performance shows a 10.04% increase.
Over six months, Bitcoin has climbed 46.57%, and in the past year it has doubled with 101.9% growth. Its market capitalization stands at $2.44 trillion, with a 24-hour trading volume of $85.77 billion, just below its all-time high of $124,517.
Recent developments are shaping sentiment strongly. The U.S. Treasury exempted cryptocurrencies from the 15% corporate minimum tax, a move expected to encourage corporations to adopt Bitcoin as a reserve asset.
Institutional activity remains mixed: miners are diverging, with CleanSpark accumulating $1.6 billion in BTC while rivals like Riot continue selling holdings, signaling different treasury strategies.
Meanwhile, macroeconomic factors are favorable, as the U.S. Services PMI dropped near pandemic lows, increasing the likelihood of more aggressive Federal Reserve rate cuts, which analysts see as a catalyst for Bitcoin potentially hitting $135,000 in the coming weeks.
